Users will soon have a fresh option that permits them to lessen the amount of AI-made media appearing in their streams. This move comes as the platform announced that it presently contains over 1 thousand million AI-generated clips.
Trial and Implementation
The new functionality is undergoing trials over the coming weeks before a full-scale release. This development comes amid a surge in AI content, fueled by emerging video-generation tools.
AI Content on Other Platforms
Recent reports that almost one in 10 of the most rapidly expanding content creators on another major platform primarily display content made by AI. A large amount of this output is deemed “AI slop”, a phrase for inferior, bulk-generated content that is frequently absurd or bizarre.
“We know from our community that many people enjoy content produced via AI tools, ranging from digital art to educational videos, and we intend to offer the community the power to increase or decrease of that, depending on their own preferences,” commented a company executive.
Scale of AI Content
The platform disclosed that there are now 1.3bn videos on its app labeled as artificially created. Collectively, more than 100 mn media items are added to the platform every day, making AI-generated material a limited part of its complete catalog.
User Control Features
Users will be in a position to decrease or raise the amount of AI-generated videos they watch by opening the content preference option in the platform and choosing AI-made media. Other topics that can already be modified under the filter include current affairs, style, beauty, and choreography.
Content Labeling and Policies
The platform’s policies oblige creators to tag lifelike AI-made content, and it prohibits malicious deepfakes of public figures or crisis events. Any authentic-looking artificial content that is without a tag can be deleted under its user guidelines.
Furthermore, the service will henceforth apply an “AI-made” watermark to content produced via its proprietary AI systems, or detected by an cross-platform project for recognizing content made by AI. This action is aimed to help prevent users from attempting to bypass the tagging system.
AI Literacy Programs
TikTok is furthermore establishing a two million dollar awareness program for experts and groups to develop informative material about responsible artificial intelligence. This program will support non-profit groups dedicated to educating programming and robotics.
Content Safety Approach
TikTok has justified its moderation strategy, during controversy over proposals to make redundant hundreds of safety staff in the UK. The company is expected to cut hundreds of positions in its user protection division in the UK capital, with trade unions and digital protection specialists expressing worry that staff are being displaced by automated systems.
A company official stated that human moderation would continue to be important, but artificial intelligence can shield workers by filtering out the most graphic content prior to it has to be seen by staff. The company stated a significant reduction in shocking and graphic content seen by safety staff over the previous year due to reliance on its AI tools.
“We think that it’s essential to integrate people and machines to keep the platform safe,” the executive stated. “We’ll have staff as part of that process, but we further consider it’s highly necessary to reduce exposure to dangerous material as quickly as possible, which is the area in which a significant AI assistance is really helping us work at speed.”
